AVEBE launches ETENIA for low fat bakery margarines

ETENIA™ is the world’s first thermo-reversible stabilising and texturising starch. ETENIA™ enables production and processing of healthy bakery margarines with reduced fat and/or lower saturated fatty acids (SAFA). The baking performance of the resulting products is excellent.

Consumers of baked goods are becoming more aware of the negative aspects of fat and SAFA. Labelling of fat and SAFA content of fat is now obligatory. In some countries a ‘fat tax’ is being discussed in politics. As a result, retailers and bakeries are looking for solutions to provide healthier baked goods.

With ETENIA™, manufacturers of butter or margarine are now able to produce healthier bakery margarines with lower fat and up to 20-50% reduced SAFA content. The margarines are suitable for processing on existing machinery and the resulting baked goods meet the demands of palatability and taste.

This new approach is a true innovation with the following benefits:
 

  • Healthier baked goods: lower fat and/or lower SAFA contents
  • Fits existing processing: rework is possible, no pre-crystallisation interruptions
  • Low cost-in-use
  • Excellent taste & texture: stability, plasticity
  • Clean label: no E-number, non-GMO, kosher & halal

Are you interested in testing ETENIA™ or further information?

Please contact:
Vincent Melenhorst
Business Development Manager at AVEBE
t +31 598 66 2129 or e Vincent.Melenhorst@AVEBE.com

Veendam, 30 March 2010

AVEBE is a global starch company with the head office in the Netherlands. We create and market starch based solutions for food, feed, paper, textiles, and adhesives industries. We have operations in several countries.

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